Privacy Policy

1) Information on the collection of personal data and contact details of the responsible party

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data is all data that can be used to identify you personally.

1.2 The responsible party for data processing on this website in the sense of the General Data Protection Regulation (GDPR) is librics GmbH & Co. KG, Adelheidstraße 4, 30171 Hannover, Germany, Tel.: +49 511 473 51 800, E-Mail: post@pandaliebe.de. The entity responsible for processing personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data.

1.3 The responsible party has appointed a data protection officer, who can be reached as follows: "IITR Datenschutz GmbH, Dr. Sebastian Kraska, Marienplatz 2, 80331 Munich, email@iitr.de"

1.4 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser's address bar.

2) Data collection when visiting our website

When merely using the website for informational purposes, meaning when you do not register or otherwise transmit information to us, we only collect such data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data that is technically necessary for us to show you the website:

• Our visited website
• Date and time of access
• Amount of data sent in bytes
• Source/reference from which you accessed the page
• Used browser
• Used operating system
• Used IP address (possibly in anonymized form)

Processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no transfer or further use of the data. However, we reserve the right to check the server log files subsequently if concrete indications suggest unlawful use.

3) Cookies

To make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data as well as IP address values on an individual basis. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

Some cookies are used to simplify the ordering process by saving settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 (1) lit. b GDPR either for the performance of the contract or in accordance with Art. 6 (1) lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and efficient design of the site visit.

We may work with advertising partners who help us make our online services more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive (third-party cookies) when you visit our website. If we cooperate with the aforementioned advertising partners, you will be individually informed about the use of such cookies and the scope of the information collected in the following paragraphs.

Please note that you can set your browser to be informed about setting cookies and decide individually on their acceptance or exclude acceptance of cookies for specific cases or generally. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this for your respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

4) Contact

As part of contacting us (e.g., via contact form or email), personal data is collected. What data is collected in the case of a contact form can be seen from the respective contact form. This data is used exclusively for the purpose of responding to your inquiry or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in answering your inquiry in accordance with Art. 6 (1) lit. f GDPR. If your contact aims at concluding a contract, the additional legal basis for processing is Art. 6 (1) lit. b GDPR. Your data will be deleted after your request has been processed, unless circumstances indicate that the matter has been conclusively clarified and unless no legal storage obligations prevent this.

5) Data processing upon opening a customer account and for contract execution

Pursuant to Art. 6 (1) lit. b GDPR, personal data is also collected and processed when you provide us with it for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above-mentioned address of the responsible party. We store and use the data you provide for contract execution. After complete execution of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after the expiration of these periods unless you have expressly consented to further use of your data or a legally permissible further data usage has been reserved by us, which we will inform you about accordingly below.

6) Use of your data for direct advertising

Registration for our email newsletter

If you register for our email newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your email address. Providing other possible data is voluntary and is used to be able to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will send you an email newsletter only after you have expressly confirmed that you consent to receiving newsletters. We will then send you a confirmation email, asking you to confirm by clicking on a corresponding link that you want to receive newsletters in the future.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 (1) lit. a GDPR. When registering for the newsletter, we store the IP address you provided from the internet service provider (ISP) as well as the date and time of registration, to track any possible misuse of your email address at a later time. The data collected during your newsletter registration will only be used for the purposes of advertising communication via the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the aforementioned responsible party. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list unless you have expressly consented to further use of your data or we reserve a further data use that is legally allowed and about which we inform you in this declaration.

7) Data processing for order processing

7.1 The personal data we collect will be passed on to the transport company commissioned with delivery, as far as it is necessary for the delivery of the goods, in the context of contract processing. Your payment data will be passed on as part of payment processing to the credit institution commissioned, provided this is necessary for payment processing. If payment service providers are used, we will specifically inform you about this below. The legal basis for the transfer of data is Art. 6 (1) lit. b GDPR.

7.2 Use of special service providers for order processing and execution

- Billbee
Order processing is carried out through the service provider "Billbee" (Billbee GmbH, Paulinenstrasse 54, 32756 Detmold). Name, address, and possibly other personal data will be passed on to Billbee in accordance with Art. 6 (1) lit. b GDPR exclusively for the processing of the online order. Your data is only shared to the extent necessary for processing the order. Details on data protection at Billbee and the privacy policy of Billbee can be found on the internet page of Billbee at "billbee.de".
- DHL Fulfillment
Order processing is carried out through the service provider DHL Home Delivery GmbH, Sträßchensweg 10, 53113 Bonn as part of "shipping by DHL Fulfillment". Your personal data will only be shared for the purposes of processing the online order in accordance with Art. 6 (1) lit. b GDPR with DHL Fulfillment.

7.3 Transfer of personal data to shipping service providers

- DHL
If the delivery of the goods is carried out by the transportation service provider DHL (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we will pass on your email address in accordance with Art. 6 (1) lit. a GDPR before the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification to DHL, provided you have expressly consented to this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the name of the recipient and the delivery address to DHL in accordance with Art. 6 (1) lit. b GDPR. The transfer takes place only to the extent necessary for the delivery of goods. In this case, prior coordination of the delivery date with DHL or delivery notification is not possible.
Consent can be revoked at any time with future effect towards the above-mentioned responsible party or the transportation service provider DHL.
- DPD
If the delivery of the goods is carried out by the transportation service provider DPD (DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg), we will pass on your email address and your phone number before the delivery of the goods in accordance with Art. 6 (1) lit. a GDPR for the purpose of coordinating a delivery date or for delivery notification to DPD if you have expressly consented to this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the name of the recipient and the delivery address to DPD in accordance with Art. 6 (1) lit. b GDPR. The transfer takes place only to the extent necessary for the delivery of goods. In this case, prior coordination of the delivery date with DPD or delivery notification is not possible.
Consent can be revoked at any time with future effect towards the above-mentioned responsible party or the transportation service provider DPD.

7.4 Use of payment service providers

- Amazon Pay
If the payment method "Amazon Pay" is selected, the payment processing is carried out through the payment service provider Amazon Payments Europe s.c.a., 5 Rue Plaetis, L-2338 Luxembourg (hereinafter: "Amazon Payments"), to which we pass on the information provided by you during the ordering process along with information about your order in accordance with Art. 6 (1) lit. b GDPR. Your data will only be shared for the purpose of processing payments with the payment service provider Amazon Payments and only to the extent necessary for this purpose. Further information on the data protection regulations of Amazon Payments can be found at the following internet address: https://pay.amazon.com/de/help/201751600
- Klarna
If a Klarna payment service is selected, the payment processing is carried out through Klarna Bank AB (publ) [https://www.klarna.com/de], Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). In order to facilitate payment processing, your personal data (first name and surname, street, house number, postal code, city, gender, email address, phone number, and IP address) as well as data related to the order (e.g., invoice amount, items, delivery method) will be passed on to Klarna for the purpose of identity and credit checking, provided you have expressly consented to this in accordance with Art. 6 (1) lit. a GDPR within the ordering process. You can find out which credit agencies your data may be forwarded to here: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit report may contain probability values (so-called score values). If score values are included in the credit report results, they are based on a scientifically recognized mathematically-statistical procedure. The score values take into account, among other things, but not exclusively, address data. The information obtained regarding the statistical likelihood of payment defaults is used by Klarna for a reasoned decision regarding the establishment, implementation, or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the responsible party for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for contract-compliant payment processing.
Your personal data will be treated in accordance with the applicable data protection regulations and in accordance with the information in Klarna's privacy policy for affected parties based in Germany https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy
or for affected parties based in Austria https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy
.
- Paymill
If the payment methods "Credit card payment via Paymill" or "Direct debit payment via Paymill" are selected, the payment processing is carried out through the technical service provider Paymill GmbH, St.-Cajetan-Straße 43, 81669 Munich, to whom we pass on your billing data (name, address, credit card number, invoice amount, currency, and transaction number) for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR. The transfer of your data takes place exclusively for the purpose of processing the payment and only to the extent necessary for this.
To process the payment, Paymill GmbH will then forward your billing data on the basis of Art. 6 (1) lit. b GDPR to the acquirer Lufthansa AirPlus Servicekarten GmbH, Dornhofstr. 10, 63263 Neu-Isenburg or to Wirecard Bank AG, Einsteinring 35, 85609 Aschheim. This transfer is carried out exclusively for the purpose of processing payments and only to the extent necessary for this. Further information on how Paymill handles personal data can be found in Paymill's privacy policy at https://www.paymill.com/de/datenschutz
- Paypal
For payment via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered - "Purchase on account" or "Installment payment" via PayPal, we forward your payment data in the payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The transfer takes place in accordance with Art. 6 (1) lit. b GDPR and only to the extent necessary for the payment processing.
PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered - "Purchase on account" or "Installment payment" via PayPal. For this purpose, your payment data may be forwarded to credit agencies in accordance with Art. 6 (1) lit. f GDPR based on PayPal's legitimate interest in determining your creditworthiness. The result of the credit check concerning the statistical probability of payment default is used by PayPal to decide on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the results of the credit check, they are based on a scientifically recognized mathematically-statistical procedure. The calculation of score values includes, among other things, but not exclusively, address data. Further data protection information, including information on the credit agencies used, can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You may object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if necessary for contract-compliant payment processing.
- SOFORT
If the payment method "SOFORT" is selected, the payment processing is carried out via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter “SOFORT”), to whom we pass on your information provided in the context of the ordering process along with information about your order in accordance with Art. 6 (1) lit. b GDPR. SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The transfer of your data will take place exclusively for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. Further information on the data protection regulations of SOFORT can be found at the following internet address: https://www.klarna.com/sofort/datenschutz

8) Use of rating and certification graphics

Trusted Shops Trustbadge

To display our Trusted Shops quality seal and to offer the Trusted Shops membership to buyers after an order, the Trusted Shops Trustbadge is integrated into this website.

This serves to safeguard our legitimate interests in optimal marketing of our offerings within the framework of balancing interests, Art. 6 (1) lit. f GDPR. The trust badge and the services advertised with it are an offering of Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.

When calling the trust badge, the web server automatically saves a so-called server log file, which contains your IP address, date and time of the retrieval, amount of data transmitted, and the requesting provider (access data) and documents the retrieval. This access data is not evaluated and is automatically overwritten after seven days at the latest after the end of your visit to the site.

Further personal data will only be transmitted to Trusted Shops if you decide to use Trusted Shops products after completing an order or if you are already registered for use. In this case, the contractual agreement made between you and Trusted Shops applies.

9) Use of social media: Social Plugins

9.1 Facebook plugins with Shariff solution

On our website, so-called social plugins ("plugins") of the social network Facebook are used, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website that contains such buttons, no connection to the Facebook servers is established yet. When you click the button, a new browser window opens, and the Facebook page is accessed, where you can interact with the plugins there (possibly after entering your login data).

Facebook Inc. based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by Facebook as well as your related rights and setting options for protecting your privacy can be found in Facebook's privacy notices: https://www.facebook.com/policy.php

9.2 Google+ plugins as Shariff solution

On our website, so-called social plugins ("plugins") of the social network Google+ are used, which is operated by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website that contains such buttons, no connection to the Google+ servers is established yet. When you click the button, a new browser window opens, and the Google+ page is accessed, where you can interact with the plugins there (possibly after entering your login data).
Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by Google as well as your related rights and setting options for protecting your privacy can be found in Google's privacy notices: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram plugin as Shariff solution

On our website, so-called social plugins (“plugins”) of the online service Instagram are used, which is operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website containing such buttons, no connection to the Instagram servers is established yet. When you click the button, a new browser window opens and the Instagram page is accessed, where you can interact with the plugins there (possibly after entering your login data).
Instagram LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by Instagram as well as your related rights and setting options for protecting your privacy can be found in Instagram's privacy notices: https://help.instagram.com/155833707900388/

9.4 LinkedIn plugin as Shariff solution

On our website, so-called social plugins (“plugins”) of the online service LinkedIn are used, which is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“LinkedIn”).

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website that contains such buttons, no connection to the LinkedIn servers is established yet. When you click the button, a new browser window opens, and the LinkedIn page is accessed, where you can interact with the plugins there (possibly after entering your login data).
LinkedIn Corporation based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by LinkedIn as well as your related rights and setting options for protecting your privacy can be found in LinkedIn's privacy notices: https://www.linkedin.com/legal/privacy-policy

9.5 Pinterest plugin as Shariff solution

On the pages of the seller, so-called social plugins (“plugins”) of the social network Pinterest are used, which is operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA, 94103, USA (“Pinterest”).

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website that contains such buttons, no connection to the Pinterest servers is established yet. When you click the button, a new browser window opens, and the Pinterest page is accessed, where you can interact with the plugins there (possibly after entering your login data).
The purpose and scope of data collection, further processing, and use of data by Pinterest as well as your related rights and setting options for protecting your privacy can be found in Pinterest's privacy notices: https://about.pinterest.com/de/privacy-policy

9.6 Twitter as standard plugin

On our website, so-called social plugins ("plugins") of the microblogging service Twitter are used, which is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA ("Twitter"). The plugins are marked with a Twitter logo, for example in the form of a blue "Twitter bird". An overview of the Twitter plugins and their appearance can be found here: https://about.twitter.com/de/resources/buttons

If you access a page of our website that contains such a plugin, your browser establishes a direct connection to the Twitter servers. The content of the plugin is transmitted directly from Twitter to your browser and embedded in the page. By embedding, Twitter receives the information that your browser has accessed the corresponding page of our website, even if you do not have a profile with Twitter or are not currently logged in to Twitter. This information (including your IP address) is transmitted directly by your browser to a server of Twitter in the USA and stored there.

If you are logged in to Twitter, Twitter can directly associate your visit to our website with your Twitter account. If you interact with the plugins, for example by clicking the "Tweet" button, this information is also transmitted directly to a server of Twitter and stored there. The information is also published on your Twitter account and displayed to your contacts there.

The described data processing operations take place in accordance with Art. 6 (1) lit. f GDPR based on Twitter's legitimate interests in displaying personalized advertising to inform other users of the social network about your activities on our website and to design the service based on demand.

If you are a member of Twitter's social network and wish to limit the collection of data about you from our website as well as the combination of your user data with the data stored about you in the Twitter social network, you should log out of Twitter before visiting our website.

You can also object to the loading of the Twitter plugins and thus the data processing operations described above in the future using add-ons for your browser, for example with the script blocker “NoScript” (https://noscript.net/).
Twitter Inc. based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by Twitter as well as your related rights and setting options for protecting your privacy can be found in Twitter's privacy notices: https://twitter.com/privacy

9.7 Twitter plugin as Shariff solution

On our website, so-called social plugins ("plugins") of the microblogging service Twitter are used, which is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA ("Twitter").

To enhance the protection of your data when visiting our website, these buttons are not integrated as unrestricted plugins, but merely included using an HTML link in the page. By this method of integration, it is ensured that when you visit a page of our website containing such buttons, no connection to the Twitter servers is established yet. When you click the button, a new browser window opens, and the Twitter page is accessed, where you can interact with the plugins there (possibly after entering your login data).
Twitter Inc. based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

The purpose and scope of data collection, further processing, and use of data by Twitter as well as your related rights and setting options for protecting your privacy can be found in Twitter's privacy notices: https://twitter.com/privacy

10) Use of social media: Videos

Use of Youtube videos

This website uses the Youtube embedding function to display and play videos from the provider "Youtube", which belongs to Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. ("Google").

In this case, the extended privacy mode is used, which according to provider information triggers the storage of user information only when the video(s) is/are played. When playback of embedded Youtube videos is started, the provider "Youtube" uses cookies to collect information about user behavior. According to information from "Youtube", these serve, among other things, to collect video statistics, improve user-friendliness, and prevent abusive behavior. If you are logged in to Google, your data is directly assigned to your account when you click on a video. If you do not want to be assigned to your profile with YouTube, you must log out before activating the button. Google stores your data (even for users not logged in) as usage profiles and evaluates them. Such evaluation is carried out in particular in accordance with Art. 6 (1) lit. f GDPR based on Google's legitimate interests in displaying personalized advertising, market research, and/or tailoring its website according to demand. You have the right to object to the creation of these user profiles, but you must direct your objection to YouTube.

Regardless of whether embedded videos are played, a connection to the Google network "DoubleClick" is established with each call of this website, which may trigger further data processing operations beyond our control.

Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

Further information on data protection at "YouTube" can be found in the privacy policy of the provider at: https://www.google.de/intl/de/policies/privacy

11) Online marketing

11.1 Use of Google AdWords Conversion-Tracking

This website uses the online advertising program "Google AdWords" and within the framework of Google AdWords the conversion tracking of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use the offer of Google AdWords to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google AdWords). We can determine in relation to the data of the advertising campaigns how successful the respective advertising measures are. We aim to show you advertising that is of interest to you, to make our website interesting for you and to achieve a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an AdWords advertisement displayed by Google. Cookies are small text files that are stored on your computer system. These cookies usually expire after 30 days and don't serve the purpose of personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked across the websites of AdWords clients. The information obtained via the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. The customers can find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they receive no information that could be used to identify users personally. If you do not wish to participate in tracking, you can block this usage by disabling the Google conversion tracking cookie through your internet browser's user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6 (1) lit. f GDPR.

Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

At the following internet address, you will find further information on the data protection regulations of Google: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad preferences by preventing them through an appropriate setting in your browser software or by downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or only limited when you have disabled the use of cookies.

11.2 Use of affiliate programs

- Amazon Affiliate Program (AmazonPartnerNet)
We participate in the affiliate program "AmazonPartnerNet" of Amazon EU S.a.r.l., 5 Rue Plaetis, L-2338 Luxembourg (hereinafter "Amazon"). In this context, we have placed advertisements on our website as links that lead to offers on various Amazon sites. Amazon uses cookies, which are small text files that are stored on your device to trace the origin of orders that were generated via such links. This allows Amazon to recognize, among other things, that you clicked on the partner link on our website. This information is required for the payment processing between us and Amazon. If the information also contains personal data, the described processing takes place based on our legitimate financial interest in processing commission payments with Amazon in accordance with Art. 6 (1) lit. f GDPR.
Further information on data usage by Amazon can be found in the Amazon.de privacy policy at https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401
If you wish to block the evaluation of user behavior via cookies, you can set your browser to inform you about the setting of cookies and decide on their acceptance individually or exclude acceptance of cookies for specific cases or generally. You can also deactivate interest-based ads at Amazon via the link https://www.amazon.de/gp/dra/info.

12) Web analysis services

Google (Universal) Analytics

- Google Analytics
This website uses Google Analytics, a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the truncated IP address) is usually transmitted to a server of Google in the USA and stored there.
This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by truncation and excludes direct personal reference. Through the extension, your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a server of Google in the USA and truncated there. In these exceptional cases, this processing takes place in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
Google will use this information on our behalf to evaluate your use of the website, compile reports on website activities, and provide us with other services related to website usage and internet usage. The IP address sent by your browser within the framework of Google Analytics will not be merged with other data by Google.
You can prevent the storage of cookies by setting your browser software accordingly; however, we point out that in this case, you may not be able to fully utilize all functions of this website. You can also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent future collection by Google Analytics on this website (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you have to click this link again): Disable Google Analytics
Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.
More information on the handling of user data in Google Analytics can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de
- Google Universal Analytics
This website uses Google Analytics, a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and allow for analysis of your use of the website. The information generated by the cookie about your usage on this website (including the truncated IP address) is usually transmitted to a server of Google in the USA and stored there.
This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by means of truncation and excludes any direct personal reference. By means of the extension, your IP address will be shortened by Google within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a server of Google in the USA and shortened there. In these exceptional cases, this processing takes place in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
Google will use this information on our behalf to evaluate your use of the website, compile reports on website activities, and provide us with other services related to website usage and internet usage. The IP address sent by your browser in the context of Google Analytics is not merged with other data by Google.
You can prevent the storage of cookies by making the appropriate settings in your browser software; however, we point out that in this case you may not be able to use the full functionality of this website. You can also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of these data by Google by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de
Alternatively, to the browser plugin or within mobile device browsers, please click on the following link to set an opt-out cookie that will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you have to click this link again): Disable Google Analytics
Further notes on Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

13) Retargeting/ Remarketing/ Recommendation advertising

Criteo (Criteo SA)
This website uses technology from Criteo SA, 32 Rue Blanche, 75009 Paris, France (“Criteo”), to collect, store, and analyze information about the surfing behavior of website visitors based on our legitimate interest in displaying personalized advertising in accordance with Art. 6 (1) lit. f GDPR in pseudonymized form. Criteo analyzes the surfing behavior using an algorithm and can subsequently display targeted product recommendations as personalized advertising banners on other websites (so-called publishers). Under no circumstances can the data collected be used to identify the visitor of this website personally. No other use or disclosure to third parties takes place.
To object to the collection of data and the creation of pseudonymized user profiles for the future, you can obtain the so-called opt-out cookie here:
Criteo Opt-out (https://www.criteo.com/de/privacy/)
Further information about the technology of Criteo can be found in Criteo's data protection provisions:
https://www.criteo.com/de/privacy/

Facebook Custom Audience via pixel system
This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). In the event of providing explicit consent, this allows the behavior of users to be tracked after they have seen or clicked on a Facebook advertisement. This procedure serves to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and can help optimize future advertising measures.
The data collected is anonymous for us, therefore it provides us with no conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with Facebook's data usage policy (https://www.facebook.com/about/privacy/). You can allow Facebook and its partners to display advertisements on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations only occur if explicit consent is granted in accordance with Art. 6 (1) lit. a GDPR.
Consent to the use of the Facebook pixel may only be declared by users older than 13 years. If you are younger, we ask you to ask your guardians for permission.
Facebook Inc. based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.
To disable the use of cookies on your computer, you can set your internet browser so that no more cookies can be stored on your computer in the future or existing cookies are deleted. Disabling all cookies may, however, result in some functionalities on our websites no longer being executable. You can also opt-out of cookies from third-party providers such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/

Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing, thereby advertising for this website in the Google search results and on third-party websites. The provider is Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google sets a cookie in your device's browser, which automatically enables interest-based advertising based on a pseudonymous cookie ID and the pages you have visited. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 (1) lit. f GDPR.
Additional data processing takes place only if you have consented to Google linking your internet and app browsing history with your Google account and using information from your Google account to personalize ads you view on the web. If in this case you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. Your personal data will be temporarily linked with Google Analytics data by Google to create audiences.
You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can find information about cookies and make settings on the Digital Advertising Alliance site at www.aboutads.info. Finally, you can set your browser to inform you about the setting of cookies and decide on their acceptance individually or exclude acceptance of cookies for specific cases or generally. If you do not accept cookies, the functionality of our website may be limited.
Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.
Further information and data protection provisions regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/

14) Use of a live chat system

Zendesk (formerly Zopim)
This website collects and stores pseudonymized data through technologies of Zendesk Inc., 1019 Market St, San Francisco, USA (www.zendesk.com) for web analysis purposes and to operate the live chat system to respond to live support inquiries. Usage profiles can be created from these pseudonymized data. Cookies may be used for this purpose. Cookies are small text files that are stored locally in the cache of the visitor's internet browser. Among other things, cookies enable the recognition of the internet browser. If the collected information has a personal reference, the processing is based on our legitimate interest in effective customer support and the statistical analysis of user behavior for optimization purposes in accordance with Art. 6 (1) lit. f GDPR.
The data collected with Zendesk technologies will not be used to personally identify the visitor of this website without the separately provided consent of the affected person and will not be merged with personal data of the holder of the pseudonym. To avoid the storage of Zendesk cookies, you can set your internet browser to prevent future storage of cookies on your computer or delete cookies already stored. However, disabling all cookies may lead to some functionalities on our websites no longer being executable. You can deactivate the data collection and storage for the purpose of creating a pseudonymized usage profile at any time with future effect by informally sending us your objection via email to the email address mentioned in the imprint.
Zendesk Inc. based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

15) Tools and miscellaneous

Google Web Fonts

This page uses so-called web fonts provided by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the uniform representation of fonts. When you access a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google servers. This allows Google to know that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR. If your browser does not support web fonts, a standard font from your computer will be utilized.

Google LLC based in the USA is certified under the US-European Privacy Shield Agreement, which ensures compliance with the data protection level applicable in the EU.

For further information about Google Web Fonts, please refer to https://developers.google.com/fonts/faq and Google's privacy policy: https://www.google.com/policies/privacy/

16) Rights of the data subject

16.1 The applicable data protection law grants you comprehensive data subject rights (rights to information and intervention) with regard to the processing of your personal data, which we inform you about below:

• Right to information according to Art. 15 GDPR: You have the right to obtain information about your personal data processed by us, the purposes of processing, the categories of processed personal data, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage duration or the criteria for determining the storage duration, the existence of a right to rectification, deletion, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data when these were not collected by us from you, the existence of automated decision-making including profiling and, if applicable, meaningful information about the involved logic and the significance and intended consequences of such processing for you, as well as your right to be informed about which guarantees according to Art. 46 GDPR exist when transferring your data to third countries;
• Right to rectification according to Art. 16 GDPR: You have the right to have inaccurate data concerning you rectified and/or to have incomplete data stored by us completed without undue delay;
• Right to deletion according to Art. 17 GDPR: You have the right to request the deletion of your personal data if the requirements of Art. 17 (1) GDPR are met. However, this right does not exist, in particular, if processing is necessary for the exercise of the right to freedom of expression and information, for the fulfillment of a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims;
• Right to restriction of processing according to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data disputed by you is verified, if you refuse the deletion of your data due to unlawful data processing and instead request the restriction of processing your data, if you need your data for the establishment, exercise, or defense of legal claims after we no longer require this data for the purposes of processing, or if you have objected to processing on grounds relating to your particular situation as long as it has not yet been established whether our legitimate grounds override;
• Right to notification according to Art. 19 GDPR: If you have asserted the right to rectification, deletion, or restriction of processing against the responsible party, the latter is obliged to notify all recipients to whom your personal data has been disclosed, of this rectification or deletion of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
• Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request the transfer to another responsible party, as far as this is technically feasible;
• Right to withdraw consent given according to Art. 7 (3) GDPR: You have the right to withdraw your consent to the processing of data at any time with future effect. In the event of revocation, we will delete the affected data immediately, unless further processing can be based on a legal basis for processing without consent. Revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation;
• Right to lodge a complaint according to Art. 77 GDPR: If you believe that the processing of your personal data infringes the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the member state of your residence, your workplace, or the place of the alleged infringement, regardless of any other administrative or judicial remedy.

16.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR LEGITIMATE INTERESTS IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO THIS PROCESSING WITH FUTURE EFFECT.
SHOULD YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING PREVAILING REASONS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

SHOULD YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA FOR DIRECT ADVERTISING PURPOSES.

17) Duration of the storage of personal data

The duration of the storage of personal data is determined by the respective legal retention period (e.g., commercial and tax retention periods). Upon expiration of the designated period, the relevant data will routinely be deleted unless they are no longer necessary for the fulfillment of the contract or for initiating a contract and/or if we do not have a legitimate interest in further storage.

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